Eyetracking Heatmap of Google Search Results

Eyetools Heatmap of people searching on Google Search Results

Eyetools Heatmap of Google Search Results (Photo Credit: EyeTools)

(How to interpret an Eyetools heatmap)

New Eyetools EyeTracking Study verifies the importance of page position and rank in both Organic and Pay-per-click search results for visibility and click through in Google.

(PRWEB) — A joint eye tracking study conducted by eye tracking firm Eyetools and search marketing firms Enquiro and Did-it.com has shown that the vast majority of eye tracking activity during a search happens in a triangle at the top of the search results page indicating that the areas of maximum interest create a "golden triangle."

These eyetracking results apply to Search Engine Optimization and Marketing.

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