Archive for April 18th, 2008
links for 2008-04-18
MediaPost Publications - Sender-Line Branding Tactics In Retail Emails - 04/17/2008
CompUSA.com gives their own unique twist to this tactic by using the sender name “The All-New CompUSA.com.” CompUSA.com was acquired by Systemax in January so the “All-New” messaging speaks to the fact that they’re under new management. However, at some p
(tags: compusa
